Origins・Varieties・Products

Aomori Prefecture

The abundance of Nature in the Prefecture

Aomori Prefecture is located in the northernmost part of Honshu. It faces three oceans: the Tsugaru Straits to the north, the Sea of Japan to the west, and the Pacific Ocean to the east. Rice produced in Aomori Prefecture grows deliciously thanks to the clean water flowing from the rich forests represented by The Shirakami-Sanchi Word Heritage Conservation and Hakkouda mountains. The topography dictates the climate and the beauty of nature.

Healthy Aomori Rice

Aomori Prefecture has the longest hours of sunlight in the Tohoku region from May to October, and this period coincides with the rice growing season, so Aomori rice absorbs the full blessings of the sun and is full of nutrients. Rice grown in full sunlight is more vigorous and resistant to disease.
Furthermore, photosynthesis provides abundant nutrients, resulting in healthy Aomori rice that is well nourished, one grain at a time.

Nebuta Festival summer festival

The Aomori Nebuta Festival will be held in Aomori City, Aomori Prefecture, from August 2nd to 7st. The festival attracts a total of more than 2 million visitors each year and was designated an Important Intangible Folk Cultural Asset of Japan in 1980. This festival is considered one of the three major festivals in Tohoku. This is a very colorful festival in which huge, lighted lanterns are paraded through the city on floats. The origin of the Nebuta Festival is said to be the Tanabata Lantern Festival held on July 7th of the lunar calendar. It was an event to throw away the impurities of the festival along with decorations to the sea or river. This is a famous summer festival full of enthusiasm.

Apple Kingdom

Aomori Prefecture is quite famous for apples. It accounts for about 60% of Japan’s apple production and boasts the largest cultivated area and production in Japan. It is highly regarded worldwide as a region that grows not only in size and number, but also in taste, aroma, texture, and appearance, as well as superior apples. Currently, there are about 50 varieties of apples produced in Aomori Prefecture. Various varieties of apples are sold, including Fuji apples, Tsugaru apples, and O-Rin apples.

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